Skip to main content
235857197-1.jpg
SOLD OUT
235857197-1.jpg
SOLD OUT

ESSENCE 24ever Bold Volume Mascara

Essence
$3.46
$14.99

Dramatically curled yet pampered lashes that last all day long. The nourishing formula contains hemp almond and jojoba oil as well as vitamin E and covers the lashes in a deep black that lasts 24 hours. The volume can be built up gradually depending on the desired effect and is available in two versions: the 24ever BOLD volume mascara with a plastic-elastomer brush for extreme volume or the 24ever DEFINED volume mascara with a fiber brush for a defined voluminous look!

  • Source from trusted overstock and shelf-pull partners.
  • All products are 100% authentic.
  • All products are inspected for quality and safety.
  • All products are stored properly to maintain high integrity.
  • Dispatched within 1 business day.
  • Delivered with eco-friendly packaging, shipping & handling (we love the environment).
  • Free shipping on all orders over $35.

Pairs well with

Free Shipping >$35

Easy Returns | Return with ease

Secure Checkout | Secure Payment

Extended Black Friday — additional 20% Off!

Limited-Time Offer

Use Code: BF2025.
Your Best Savings of the Year Start Now. Shop 20% off all VIAI Top Picks.

Shop VIAI Top Picks
0
9
0
9
day
0
9
0
9
hour
0
9
0
9
min
0
9
0
9
sec

Boost Your Beauty Ritual

Shop the look

Super Sellers

skip carousel
97% Off
MAYBELLINE SuperStay Full Coverage Under-Eye Concealer - VIAI BEAUTY

MAYBELLINE SuperStay Full Coverage Under-Eye Concealer

From$11.99$0.25
93% Off

REVOLUTION Fast Base Concealer

From$8.00$0.49
94% Off

COVERGIRL Clean Fresh Healthy Look Pressed Powder

From$8.99$0.53
88% Off

LOTTIE “Merry Vibes” Stocking – Festive & Fun Makeup Holder (2 Pairs)

$4.99$0.58
93% Off

REVOLUTION Conceal & Define Infinite Longwear Concealer XL

From$10.00$0.65
93% Off

REVOLUTION Conceal & Hydrate Radiance Foundation

From$12.00$0.75
90% Off

L.A. GIRL Gel Extreme Shine Nail Polish

From$7.99$0.75
90% Off

UOMA By Sharon C, Flawless IRL Skin Perfecting Foundation

From$10.99$1.07
82% Off

REVLON Nail Art

From$6.98$1.19
68% Off

Facial Exfoliator

$4.00$1.25
89% Off

ALMAY Clear Complexion Foundation

From$12.99$1.35
89% Off

REVLON Illuminance Skin-Caring Foundation

From$13.48$1.35

New Favs

skip carousel
46% Off

Superior Preference Sun-Kissed Caramels Hi-Lift Hair Color

$12.99$6.99
47% Off

ColorSilk With Bond Repair Complex Hair Color

$10.49$5.49
41% Off

Color Gloss up Instant Toning Gloss Hair Dye

$11.99$6.99
53% Off

Feria Holographic Multi-faceted Shimmering Hair Color

$14.99$6.99
48% Off

ColorSilk Tone + Gloss + Care Demi Permanent Hair Color

$10.49$5.45
53% Off

Feria Metropical 3x Highlights Shimmering Color

$14.99$6.99
65% Off

KWAILNARA Peach Milk Body Lotion - Large Size

$20.00$7.00
50% Off

Casper the Friendly Ghost | Friendly Blend 3 PC Eye & Face Brush Set

$12.60$6.30

Sea Witch Face Paint - Death Grip

$4.94
20% Off

Frosted Snow Sparkle | 7 PC Makeup Brush & Cleaning Mat Set

$17.90$14.32

Nude Glow 5 PC Lip & Blush Set

$6.94

Sea Witch 3 Pair Faux Mink Lash Set

$6.00

Prolux Cosmetics

skip carousel

Happy Hour Magic Lipstick

$1.99

Matte Metallic Lip Gloss

$1.99

Batter Gloss | Lip Gloss

$2.99
20% Off

Blush Bronzer Duo | Bronze Makeup

$4.99$3.99

Sugar High Lip Oil

$3.99

Makeup Remover Wipes

$2.99

Dewy Bloom Liquid Blush

$5.99

Cute Lip Gloss

$1.99

PxLook Coconut Lip Gloss

$1.99

Eyelash Curler & Brow Tool Kit

$3.99

Waterproof Eyelash Adhesive

$2.99
Out of stock

PxLook Powder Blush

$1.99

Profusion Cosmetics

skip carousel
50% Off

Jurassic World | High Voltage Duo Chrome Shadow

$6.30$3.15
47% Off

Eye Sparkler Shadow Stick

$4.00$2.10
47% Off

Lip Syrup

$4.00$2.10
16% Off

Frosted Kiss Cooling Plumping Lip Gloss

$6.00$5.00

Nude Glow 5 PC Lip & Blush Set

$6.94
20% Off

Enchanted Forest | Magical Matte Lip Cream

$4.00$3.20
7% Off

Moonlight Magic-35 Shade Palette

$13.00$12.00
36% Off

Lip Dazzlers

$5.00$3.20
33% Off

Good Brow Day 2pc Kit

$8.00$5.30
Out of stock

Pumpkin Spice | 15 Shade Palette

$13.30
50% Off

Jurassic Park | Dilophosaurus Spray

$8.40$4.20
62% Off

White Crystals Cheek Collection Box

$14.00$5.20