Looking for a waterproof mascara that will give you dramatic lift and volume? Look no further than Maybelline New York The Falsies Push Up Drama Waterproof Mascara. Our first cup-shaped bristles scoop and lift lashes from the root to tip, for the falsies push-up effect. The creamy mascara formula plumps eyelashes, for a full and bold look. And when it's time to remove your makeup, our mascara comes off easily with Maybelline oil-free makeup remover.